14 Day The Civil Rights History Trail Self Drive

   
Destination:
Nashville, United States of America
Duration:
13 Nights
Offer ends:
25 May 2025
Valid for travel:
21 Apr - 30 Jun, 1 Sep - 14 Dec 25, 1 Jan - 26 Mar 26. Add on an extra $188* per person for travel 1 Jul - 31 Aug 25.

Details

Journey through the heart of the Civil Rights Movement, where the struggle for justice and equality shaped the nation’s history, and the soul of the South beats strong in its music and culture. From Nashville’s historic sit-ins to Memphis’ legendary blues, from Alabama’s pivotal civil rights battlegrounds to Atlanta’s tribute to Dr. King, this powerful itinerary connects the fight for freedom with the rhythm of gospel, blues, and soul—ending where it all began, in the vibrant heart of Tennessee.

ROUTE: NASHVILLE - MEMPHIS - JACKSON - TUSCALOOSA - MONTGOMERY - ALBANY - SAVANNAH - ATLANTA - BIRMINGHAM - NASHVILLE

HIGHLIGHTS:

  • Go to the Burkle Estate, known as the Slave Haven Underground Railroad Museum, once part of the Underground Railroad network, which helped people escape slavery
  • At The Four Way, order some hearty soul food – perhaps country fried steak, a catfish sandwich and turnip greens followed by sweet potato pie
  • Visit the Butler Chapel AME Zion Church, a 1950s meeting place for people fighting for voting equality in Alabam
  • Explore the wealth of civil rights history in Atlanta

INCLUSIONS:
14 Day The Civil Rights History Trail Self Drive
- 1 night at Comfort Inn & Suites Nashville Downtown - Stadium (3 star) in a Standard Room
- 2 nights at Comfort Inn Downtown, Memphis (3 star) in a Standard Room
- 2 nights at Hampton Inn & Suites Jackson Downtown-Coliseum (3 star) in a King Room
- 1 night at Super 8 by Wyndham Tuscaloosa (3 star) in a Queen Room
- 1 night at Best Western Montgomery I-85 North Hotel (3 star) in a Standard Room
- 1 night at Days Inn by Wyndham Albany (3 star) in a King Room
- 1 night at Holiday Inn Savannah South - I-95 Gateway (3 star) in a Standard Room
- 2 nights at Hotel Indigo Atlanta Midtown (3 star) in a Standard Room
- 1 night at Best Western Plus Carlton Suites, Birmingham (3 star) in a Standard Room
- 1 night at Comfort Inn & Suites Nashville Downtown - Stadium (3 star) in a Standard Room
14 Day Alamo Group C (Toyota Corolla or similar) car hire+

ADD ON:
The All-In-One ticket is your pass for admission to some of the best attractions and tours in Alabama. 
The ticket can only be purchased through Alabama Travel 

In partnership with:

Inclusions

  • 13 nights in hand-picked, comfortable hotel accommodation
  • Digital documentation and access to app with maps, driving instructions and suggested stops and sights
  • 14 Day Alamo Group C (Toyota Corolla or similar) car hire+

Itinerary

The Civil Rights Trail stretches across 14 U.S. states, encompasses more than 100 locations and highlights the USA’s civil rights story. Our story starts at Woolworth on 5th, a restaurant that pays homage to the Nashville sit-ins – nonviolent protests against segregated public places in the city in 1960. One of the sit-ins targeted the lunch counter in the Woolworth store, where the restaurant operates today in a meticulously restored building. Learn more about the era by sitting at a symbolic lunch counter to read the sit-in protesters’ Ten Rules of
Conduct and other historical accounts in the Civil Rights Room at the Nashville Public Library. Visit the Davidson County Courthouse, where a peaceful march ended with then-Mayor Ben West conceding that segregation was immoral, the first step toward the city’s desegregation of public facilities. Next to the courthouse are the Witness Walls, concrete murals featuring events, including Freedom Rides, marches and sit-ins that spurred desegregation in Nashville.

Depart Nashville, drive for an hour and stop in Henning to visit the Alex Haley Museum and Interpretive Center. The museum–the childhood home of the “Roots” author–is dedicated to African-American history and contains a life-size replica of a slave ship. Continue an hour more to reach downtown Memphis, set on the Mississippi River. Go to the Burkle Estate, known as the Slave Haven Underground Railroad Museum, once part of the Underground Railroad network, which helped people escape slavery. Exhibits include displays of
slave auction advertisements, information about slave trade history and artifacts highlighting racial profiling of the time. The main feature is the dark cellar, where men and women hid for hours or days until riverboats were available to take them to safety and freedom in northern states. Driving Distance: 357 KM

To explore the civil rights history of Memphis, start at the National Civil Rights Museum, constructed around the Lorraine Motel. Learn about key milestones in civil rights history, including Rosa Parks’ refusal to give up her seat on a segregated bus, Jim Crow segregation laws, the murder of 14-year-old Emmett Till and marches in Selma, Alabama. Appropriately, the final exhibit is Room 306 of the Lorraine Motel, re-created from 1968, when civil rights leader Martin Luther King Jr. was assassinated there on April 4 on the balcony outside
his room. It’s impossible to visit Memphis and not include Beale Street, at one time the heart and soul of the city’s African-American culture, and now the entertainment hub for live music and great dining. The Stax Museum of American Soul Music is a celebration of everything from church Gospel music to uplifting anthems that were the backbone of marches, giving hope to those fighting for civil rights. Stax Recording Studios was among the first to employ African-American artists, including Otis Redding and Isaac Hayes, giving a voice to Blues and Gospel music and becoming famous for launching their careers. Other must-see places on a tour of civil rights history in Memphis include the historic Beale Street Baptist Church, built by and for freed slaves in the late 1800s and a key meeting place for civil rights leaders through the ages. At The Four Way, order some hearty soul food – perhaps country fried steak, a catfish sandwich and turnip greens followed by sweet potato pie. Beginning in the 1940s, the restaurant was a meeting spot for civil
rights activists as well as famous musicians such as B.B. King and Aretha Franklin due to its location near Stax Recording Studios.

About 90 minutes south of Memphis, stop at the Oxford campus of the University of Mississippi and seek out the civil rights monument created by Oxford resident Rod Moorhead. The statue portrays James Meredith, the first African-American student to be admitted to the university, after his racial discrimination case was supported by the U.S. Supreme Court in 1962. President John F. Kennedy deployed 31,000 troops to quell protests and protect Meredith when he arrived at the school. Meredith graduated the following year with a Bachelor of
Science degree. The drive to Jackson follows the 1966 “March Against Fear” route Meredith planned to walk alone to protest racism and the fear that kept black people from registering to vote. Near Hernando, a historical marker documents where he was shot three times by a white sniper on the second day. Over 15,000 supporters had joined the march by the time Meredith recovered and met them 20 days later in the state capital. In Money, all that remains of Bryant’s Grocery & Meat Market is the ruin of the storefront, but this is where Emmett
Till, a 14-year-old from Chicago, Illinois, who was visiting relatives, came to purchase candy in 1955 and was accused of whistling at Carolyn Bryant, the 21-year-old white shopkeeper. Bryant’s husband and his half-brother abducted Emmett, beat and shot him, then threw his body into the Tallahatchie River. Emmett’s mother insisted on an open coffin at his funeral to highlight the savagery of the attack. The ensuing public outcry is credited with igniting the civil rights movement. Go to Sumner to see the Tallahatchie Courthouse, where the murder trial took place; both men were acquitted. Then drive about two hours south to reach Jackson. Driving Distance: 394 KM

Discover a wealth of civil rights history in Jackson. Start at the Mississippi Civil Rights Museum, opened in 2017, which details civil rights struggles in Mississippi. See archive film of protests and demonstrations as well as artifacts such as the rifle used to murder Medgar Evers at his home in 1963. The NAACP field secretary’s house has been restored and is now the Medgar Evers Home Museum. North of Jackson, visit Tougaloo College. The historically black college was a hub of support for the civil rights movement, leading to the boycott
of many Jackson businesses, protests against segregation and peaceful sit-ins. The Greyhound bus station on Lamar Street, which has since been restored, was the catalyst for the Freedom Rides throughout the South after the arrests in 1961 of 27 riders who challenged racial segregation.

Drive northeast for about 90 minutes to Philadelphia, site of the 1964 killings of three civil rights activists, one African-American man and two white men, which became known as the Mississippi Burning murders. The national headlines provided the final push to pass the 1964 Civil Rights Act. Continue to Tuscaloosa, where then-Alabama Gov. George C. Wallace stood at the entrance of the University of Alabama in 1963 to block the admission of two black students, determined to keep his promise for the university to remain segregated.
President John F. Kennedy intervened, dispatching troops to protect the students, allowing them to enroll and sending a message to segregationists across the South. Known as the site of the “Stand in the Schoolhouse Door” incident, the universities’ Foster Auditorium became a National Historic Landmark in 2005.Driving Distance: 373 KM

Drive 90 minutes south to reach Selma, the starting point of three 1965 right-to-vote marches. On March 7, about 600 marchers were met with violence from local law enforcement and vigilante gangs. News broadcasts countrywide of “Bloody
Sunday,” coupled with the death of an activist after a march two days later, led to thousands of supporters converging on Selma. President Lyndon B. Johnson pledged support to the marchers on national TV and expedited the Voting Rights Act. On March 21, troops protected 8,000 marchers as they set out along U.S. Route 80, arriving three days later in Montgomery, where they were greeted by over 50,000 supporters. The path of their journey became a National Historic Trail in 1966. Montgomery had been thrust into the public conscience in 1955 by one African-American woman’s refusal to give up her seat on a segregated bus, and visitors can see a 1955 city bus at the Rosa Parks Museum. Montgomery stayed at the forefront of the civil rights movement. It’s home to the Dexter Avenue King Memorial Baptist Church, where Martin Luther King Jr. preached and organized the Montgomery Bus Boycott. A mural in the church’s basement depicts King’s life, beginning with his crusade for racial equality in Montgomery and ending in his untimely death in 1968 in Memphis, Tennessee.
Driving Distance: 209 KM

From Montgomery, travel 40 minutes east to Tuskegee, home of the Tuskegee Airmen, the country’s first African-American military aviators, who fought in World II. Visit the Butler Chapel AME Zion Church, a 1950s meeting place for people fighting for voting equality in Alabama, and arrange for a tour of the museum in the church’s basement. The Tuskegee History Center traces the region’s civil rights crusade and multicultural roots. Continue southeast about two and a half hours to reach Albany, home of the Albany Movement, a group
fighting for voters’ rights and desegregation, and the first mass movement in the civil rights era to fight for the desegregation of an entire community. Martin Luther King Jr. lent his support, was arrested and said the campaign failed, but residents said many lessons learned led to successful campaigns elsewhere. Learn more about this historic time at the interactive exhibits at the Albany Civil Rights Institute, where the Freedom Singers give monthly concerts. Driving Distance: 270 KM

Enjoy views of the Georgia countryside on the drive east to the Atlantic Ocean coast. After about four hours, stop in Midway to visit the museum at Historic Dorchester Academy, a key site where the Southern Christian Leadership Conference trained its teachers and leaders, who then took the message to their home communities. The final stop today is Savannah, home of the Ralph Mark Gilbert Civil Rights Museum, which tells the story of local African- American history and the Savannah Protest Movement, where students staged sit-ins at downtown lunch counters in 1960, resulting in a boycott of businesses and leading to desegregation. It’s housed in the building that once was the area’s largest bank for blacks. Stroll around lovely and historic Savannah, so charming with its cobblestone streets, pretty parks and squares, boutiques and trendy restaurants. Driving Distance: 399 KM

Drive inland for about four hours to the birthplace of Martin Luther King Jr. in Atlanta and his final resting place at The King Center. Upon arrival, visit the new Center for Civil and Human Rights, a suitable place to begin your discovery of Atlanta’s civil rights history,
which includes the Martin Luther King Jr. Collections as well as exhibits about today’s human rights issues. While you’re downtown, must-see attractions include the Georgia Aquarium, World of Coca-Cola and Centennial Olympic Park. This cosmopolitan city brims
with great restaurants and lively nightlife hotspots. Driving Distance: 399 KM

Explore the wealth of civil rights history in Atlanta, starting at The King Center, which includes an exhibition hall and the home where Martin Luther King Jr. was born, and Fire Station No. 6, which was one of the first firehouses in the South to be desegregated. Listen to some of King’s sermons and speeches at Ebenezer Baptist Church, and then enjoy quiet contemplation at the nearby World Peace Rose Garden and reflecting pool, home to the “Behold” monument. Visit the Eternal Flame and the crypts of King and his wife, Coretta, and explore the International Civil Rights Hall of Fame, where you can tread in the footprints of civil rights leaders and pioneers. Spend time in the Sweet Auburn District at the APEX Museum, which traces the AfricanAmerican experience through videos, photographs and artifacts.

Departing Atlanta, follow the westward route of members of the Congress of Racial Equality who boarded a Greyhound bus in 1961 to challenge segregated seating as part of the Freedom Rides movement. In Anniston, Alabama, an angry mob attacked the bus and slashed its tires, forcing it to stop outside of town. The bus was set on fire, and the fleeing riders were beaten. The site is marked with the Freedom Riders National Monument. Drive about an hour west to the next stop, Birmingham, a city at the heart of the civil rights movement, most
famously Project C, better known as the Birmingham Campaign. Peaceful lunch counter sit-ins, boycotts and marches were met with such violence that they’re widely accepted as key turning points in the civil rights movement. Today, the Birmingham Civil Rights Institute tells the story of the city’s role in the struggle for equality. Across the street, in Kelly Ingram Park, fire hoses and dogs were turned on peaceful protesters; it’s now a site honoring leaders of the civil rights movement with statues and monuments. The nearby Civil Rights National Monument was established in 2017 to commemorate this important time in U.S. history. Further explore the city, set in the beautiful Appalachian foothills, where outdoor recreation and dining and entertainment options abound. Driving Distance: 288 KM

 The next stop, Scottsboro, is a two-hour drive north. This is where nine black teenagers were falsely accused of the sexual assault of two white girls aboard a Southern Railroad freight train from Chattanooga to Memphis, Tennessee, in 1931. The ensuing trials, convictions, retrials, verdicts, appeals and blatant injustice accorded the boys was the basis for much legal reform for the right to a fair trial. Visit the Scottsboro Boys Museum & Cultural Center in the 133-year-old former Joyce Chapel United Methodist Church – it contains documents and other artifacts that support the trial as the beginning of the civil rights movement. Your journey ends today where it began nearly two weeks ago; make the three-hour drive back to Nashville. Driving Distance: 389 KM

Return your rental car prior to your  departure flight.

Terms & Conditions

* Conditions apply. On sale until  25 May 25 for travel until 26 Mar 26. +Offer is subject to vehicle availability. Minimum renter age without surcharge is 25 years. Drivers aged 21-24 years may be eligible to rent subject to an age surcharge. Rental based on aorport pick up and drop off. Rentals are subject to the Terms and Conditions of Alamo rental agreement and the Alamo standard driver and credit qualifications. Rental days are based on a 24 hour period.  Prices correct as at 25 Mar 25 but may be adjusted if surcharges, fees, taxes, or currency exchange rates are affected. Offers subject to availability. (All savings and bonus nights are included in the advertised price). Fees apply for direct payments made to Viva Holidays using a debit or credit card. Amounts payable to third parties not included. Bookings must be made directly with Viva Holidays or a travel agent, please confirm all prices, availability and details with your consultant before booking. Cancellation fees apply, offers may be withdrawn without notice and are not combinable with any other offers unless stated. The Viva Holidays General Booking Conditions apply vivaholidays.com.au/policies/booking-conditions. Viva Holidays Pty Ltd ABN 78 634 662 294.

From

$3,399* | per person twin share
Destination:
Nashville, United States of America
Duration:
13 Nights
Offer ends:
25 May 2025
Valid for travel:
21 Apr - 30 Jun, 1 Sep - 14 Dec 25, 1 Jan - 26 Mar 26. Add on an extra $188* per person for travel 1 Jul - 31 Aug 25.